Pricing Your Accounting Services and Communicating Your Offer to Prospects

Pricing Your Accounting Services and Communicating Your Offer to Prospects

$97 Spiral Booklet

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$39 PDF

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64 pages
2 hours CPE
Free shipping

  • Stop undercharging
  • Beat price resistance
  • Get paid what you’re worth

Product Description

This material includes four chapters in pricing your accounting services. First, we’ll present our counter-intuitive secret weapon. We’ll discuss the most common mistakes and their solutions. We’ll present pricing methods, and close with how to effectively deal with the question, “How much do you charge?”

After completing this course, participants should be able to:

  • List ten reasons your service is valuable to your clients
  • List eight commonly made pricing mistakes
  • Name at least three sources of accounting industry pricing surveys
  • Describe the two most important considerations when setting your price
  • Name three pricing models used in accounting to charge for services
  • Name three ways to creatively price to increase volume
  • Name two tips to reduce price resistance
  • List four ways to reduce your prospect’s risk of buying from you
  • List three steps to reducing your risk of losing clients when you increase your price
  • Describe four components of a price increase letter
  • List two ways to get out of “maybe-land” with a client and get a yes or a no

Accountants who want to:

  • Learn skills and techniques and languaging to reduce price resistance and avoid being perceived as a commodity.
  • Spend less time marketing and selling your higher priced services.

Level: Basic
Prerequisites: None
Advanced Preparation: None
Field of Study: Marketing
CPE hours: 2
Learning Objectives:
After completing this course, participants should be able to:

  • List ten reasons your service is valuable to your clients
  • List eight commonly made pricing mistakes
  • Name at least three sources of accounting industry pricing surveys
  • Describe the two most important considerations when setting your price
  • Name three pricing models used in accounting to charge for services
  • Name three ways to creatively price to increase volume
  • Name two tips to reduce price resistance
  • List four ways to reduce your prospect’s risk of buying from you
  • List three steps to reducing your risk of losing clients when you increase your price
  • Describe four components of a price increase letter
  • List two ways to get out of “maybe-land” with a client and get a yes or a no

Sandra L. Leyva, Inc. is registered with the National Association of State Boards of Accountancy as a Quality Assurance Service (QAS) sponsor of continuing professional education. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding QAS program sponsors may be submitted to NASBA through its website: www.learningmarket.org.

Digital version: there are no refunds for the digital version of this product.

Print version: Participants may request a refund for a CPE course within 30 days of the purchase date. The course binder and all materials must be returned in a resalable condition to the Indiana warehouse at 2001 N. Hunt Street, Terre Haute, IN 47805. Shipping fees are the responsibility of the purchaser.

Complaint Resolution
For service and support, please contact our offices at Sandra L. Leyva, Inc., PMB 95, 1900 Preston Rd #267, Plano, TX 75093, support@sandismith.com, 972-985-9129.

Contact Us

Marketing and Coaching for Accountants, CPAs, Bookkeepers, QuickBooks Advisors, and Xero Consultants
Accountant’s Accelerator is a division of Sandra L. Leyva, Inc.

1900 Preston Rd 267 PMB 95, Plano, TX 75093

Main: 972-930-5689
Sales/Sharon Direct: 972-665-6479

support@sandismith.com

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If, for any reason, you are not completely satisfied you can cancel any time. No questions asked. Nothing to return.

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